About the video:
The UK Government and UNDP hosted the Business Call to Action event on 6 May 2008, inviting Chief Executives and Board Chairs from some of the worlds largest companies to showcase concrete initiatives that support economic growth and reduce poverty in developing countries.
This video showcases Sumitomo Chemical's announcement to expand local production of bednets from East to West Africa, through a new production facility in Nigeria which is expected to generate 5,000 jobs. By increasing bednet availability in the region, this initiative could potentially save 400,000 lives from malaria over the next 5 years.
Sumitomo Chemical said it will also explore the possibilies of opening sewing and logistics facilities in the neighbouring countries, such as the Central African Republic, Cameroon, Niger, Benin, Ghana amd Guinea.